Or Are You Secretly or Subconsciously Turned OFF By It?
By Ali Brown
First, let’s separate YOU from your BUSINESS.
I know YOU are here on the planet to help others. We are all here to help people and grow.
But if you are one of those people who says, “I started this business to help people, and I don’t care about the money,” then you are not running a business.
You should reclassify as a nonprofit.
Because the purpose of a business is to make money.
You can, and will, surely help people at the same time.
But it is imperative that you charge well for your services. In fact, it’s a requirement that you charge well in order for you to truly deliver to your clients the value you want to deliver and the quality service they expect.
(I go into this a LOT deeper in my FULL Coaching Business Secrets program, as it’s often a hard one to understand at first.)
This may not make sense to you right now, but over time it will, especially if you’re new in the business. If you want to attract good clients and you want them to actually get more out of working with you, you need to charge what you’re worth.
This may be hard for some of you to swallow.
Don’t worry right now if something is coming up for you internally, like, “Who am I to charge this much? What if they can’t afford it? What will my peers think of me?”
Just remember this: The kind of money you make is up to you.
Not everyone wants to have a multimillion-dollar company.
If you don’t want the complexity that comes with that lifestyle, that’s absolutely fine. You can use the same models to raise your income to whatever you want to raise it to.
If you know you’ll be happy making six figures or a few hundred thousand dollars a year with various programs, then by all means, keep your lifestyle simple. Don’t get into the headaches of building a team and hiring employees.
My clients who decide to grow their businesses by ramping up their current programs or adding coaching to their offerings and who firmly commit to implementing what I teach have experienced huge increases in revenues.
> Continued in the full-length Coaching Business Secrets Free Report
About Ali Brown
After launching her first business from her tiny NYC studio apartment in 1999, she has grown it into what is today a multimillion-dollar enterprise that ranked in the Inc. 500 list of fastest growing private companies in the nation.
Ali has been featured as a business expert in the New York Post, Investor’s Business Daily, and on TV including Fox Business Network, ABC News Now, E!, and news and morning shows around the country. She was also featured on the season Finale of ABC’s primetime show, Secret Millionaire.
Ali Brown talks about one of multiple success stories of her clients:
“A longtime coach and entrepreneur, Kendall SummerHawk [website] used many of my teachings to take her business to approximately $1 million in revenues by the end of 2008. Once I worked with her personally, she doubled her revenues in 2009 to $2 million. What was the biggest reason for this jump? Reengineering how she packaged, sold, and delivered her coaching programs.”
See multiple products in the Ali Brown Success Store
Here is a video about her Coaching Business Secrets program
Strategies for Designing, Selling and Running Profitable High-End Coaching Programs