Niche Breakthrough Secrets telecourse by Kendall SummerHawk
Beginning Thursday, April 15, 2010
Materials include Audio Recordings of the Series; Transcripts of Each Call; Downloadable Forms and Checklists, and more.
Presented by Kendall SummerHawk, Million Dollar Marketing Coach and creator of a two million dollar home based coaching business
- and Richard Shapiro, Kendall’s award winning business partner, husband & co-owner of seven figure businesses.
From the site:
Dear Entrepreneurial Women,
Are you …
* someone who knows people need your service, product or program but struggle with filling your courses, teleseminars or workshops?
* tired of seeing that “glazed” look on peoples’ faces when you try to explain what you do?
* afraid that if you specialize you’ll offend someone or ignore people you know you can help?
* committed to growing your business but not if it means more work?
* beginning to realize that the future of your business is undeniably limited unless you can quickly and easily attract more ideal clients into your programs, courses and workshops, plus sell more of your products?
Not to worry…you’re in the right place!
I know how frustrating it is to want to help people, only to have them ignore your offers or worse, glaze over when you try to share how you can help them. I know how scary it can be to even think about launching a new service, program or product when the last time you tried, so few people (if any) said “Yes.”
Talk about embarrassing!
Ladies, here’s the problem: I bet that every time you hear that you are “supposed to pick a niche” you cringe inside.
The thing is, it’s a woman’s nature to help as many people as she can. Asking a woman entrepreneur to pick a “target market” is a strictly masculine approach that just doesn’t work for how a women thinks or feels. We need a different approach to solve the problem of how to attract a flood of ideal clients and referrals.
I’m Kendall SummerHawk and when I first started my business I thought my ideal client was anyone who could fog a mirror and whose check would clear (and sometimes, even THAT didn’t happen!). I was so grateful to get ANY clients that I gave little thought to specializing.
It wasn’t until I struggled for over a year and faced the real possibility of needing to get a j-o-b that I finally decided WHO I wanted to attract as my ideal clients. What I discovered was SHOCKING…contrary to what I had previously thought, the more I specialized, the more money I began to make.
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Niche Breakthrough Secrets telecourse











